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I call them the “psychological master keys.” Smart entrepreneurs who want to use the web to increase their conversion rates must master the fields of human behavior and psychology. after all, I run the #1 blog about online marketing and psychology, but that’s neither here nor there. This article was merely an “excerpt” from the series.
That’s where you can take advantage of the process known as “chunking.” Instead of telling people “here’s all of my stuff,” you say, “here are 5 categories of stuff.” Pick which category is right for you, then pick the item in that category that’s right for you. When you walk into the store, you know there’s a deli, a fruit/vegetables area, a meat area, a dairy area, and so on. hate mail is evidence that you’re doing something right. When you’re using the web to generate leads and sales, you have one main goal… And that’s why I happily tell people to unsubscribe from Social Triggers if they don’t like what I have to say. They’ll turn into your street team of people who tell everyone to read and buy your products. Chances are you found me because someone recommended that you check my site out, right? In addition to finding the right customers, he goes into detail about how he charges 100x more than his competitors Action item: Are you diluting your message to cater to everyone? So, even if you subscribe on i Tunes, you should also sign up for the Social Triggers newsletter right here.
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